Here it is! The new foundation brain child from Makeup Forever! The Ultra HD foundation claims to be even more undetectable and perfecting than the original HD foundation.
Now, I wasn't crazy about the original formula. I don't even think I was colour matched to the right shade back then, to be honest. I just never ended up being excited about it and it got lost in the abyss of makeup past. I purchased the new Ultra HD formula from Sephora and matched myself to shade Y245.
The colour matching system is much less confusing than the old system - this time they split up the shades in Y and R categories. Y being for yellow undertones and R being for pink undertones. There are a whopping 40 shades in this foundation range which makes it easy for you to find the PERFECT shade.
As a person who constantly struggles to find the right foundation match, this makes me incredibly happy. Y245 matches me perfectly. It's incredibly fluid and easy to apply. It comes with a pump and 1-2 pumps provide my face with a lovely natural light-medium coverage. It feels like nothing on the skin. I find the best way to apply this foundation is with fingers. If you want more coverage, a flat classic foundation brush does the job. Laura has an excellent review and goes into more depth about application methods. I did not like applying this foundation with a beauty blender sponge or with a buffing brush.
In terms of lasting power, Makeup Forever Ultra HD is not ideal for oily skin, but it's perfectly fine for 4-5 hour occasions. If you have oily skin and want a foundation to last all day and be flawless, this isn't it. However, lasting power can be improved greatly when using a primer and powder with it. I used the Hourglass Mineral Veil primer and powdered to set, and this lasted me a good 9-10 hours on a workday. As promised, it films and photographs beautifully - I am wearing it in this video, for reference:
Overall - I really like this. It's not a workday staple but an amazing option for photography, running errands, and occasions where you just want to look naturally perfected.
Have you tried this? What are your thoughts?